Shopping for Price

Shopping for Price

When shopping in Italy, you often need to ask about prices, check for sales, and choose how to pay. Here are the essential words and phrases you need!

Asking for Prices and Discounts

To ask how much something costs, use Quanto costa? (How much does it cost?) for singular items, or Quanto costano? for plural items. If you see a sale, look for the word sconto (discount).

  • Quanto costa questa giacca? – How much does this jacket cost?
  • C'è uno sconto? – Is there a discount?

Payment Methods

You can pay with cash or card. Italian shops will often ask: Contanti o carta? (Cash or card?).

  • Posso pagare con carta? – Can I pay by card?
  • Accettate contanti? – Do you accept cash?

Common Mistakes

Remember that adjectives agree in gender and number! Don't say questo for feminine nouns like giacca; use questa instead.

Words

quanto costa
how much does it cost
Quanto costa questa camicia?How much does this shirt cost?
lo sconto
the discount
C'è uno sconto oggi.There is a discount today.
caro
expensive
Questo vestito è troppo caro.This dress is too expensive.
economico
cheap / affordable
Cerco qualcosa di più economico.I am looking for something cheaper.
contanti
cash
Pago in contanti.I pay in cash.
carta di credito
credit card
Posso pagare con la carta di credito?Can I pay by credit card?
lo scontrino
the receipt
Ecco lo scontrino.Here is the receipt.
il prezzo
the price
Il prezzo è buono.The price is good.
in saldo
on sale
Queste scarpe sono in saldo.These shoes are on sale.
pagare
to pay
Voglio pagare adesso.I want to pay now.

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Patterns

Quanto costa ___?

Asking for the price of a singular item.

Quanto costa questa maglietta?How much does this t-shirt cost?

Posso pagare con ___?

Asking about payment methods.

Posso pagare con carta?Can I pay by card?

Questo è troppo ___.

Commenting on whether something is too expensive or cheap.

Questo è troppo caro.This is too expensive.